Appreciating the horse. Always.

Landor
Equestrian

Landor Equestrian logo designed by Taryn Langlois, TL Design Co.
Landor Equestrian business cards, rustic and refined stationery design
Client
Landor
Industry
Equestrian & Rural Lifestyle
Role
Brand Strategy, Logo Design, Brand Identity, Graphic Design, Stationery, Apparel
Year
2025

Landor Equestrian honours the quiet strength of horse and land – a brand rooted in connection, respect, and legacy.

Project Overview

Landor Equestrian is built on a simple belief: appreciating the horse, always. Founder Cherry Brennan wanted equestrian branding that felt as genuine as her horsemanship – grounded and hardworking, with a quiet elegance.

We paired rustic textures with refined detail, and timeless typography with an earthy palette drawn from the red soil and wide-open land of rural Australia. A versatile logo suite and byline lockups give the brand room to move, from a letterhead to the back of a jacket.

From business cards and letterheads to embroidered shirts, jackets, hats and wristbands, and the website, the brand feels handcrafted and built to last – just like the bond between horse and rider. It was a joy to create something with so much heart.

Landor Equestrian logo suite and brand marksLandor Equestrian brand identity with rustic textures
Landor Equestrian equestrian branding and visual identity
Landor Equestrian byline logo lockupLandor Equestrian byline lockup, alternate version
Landor Equestrian equestrian logo design in brand colours
Landor Equestrian brand applications
Landor Equestrian brand identity design by TL Design Co – refined equestrian logo and visual system
Landor Equestrian brand identity design by TL Design Co – refined equestrian logo and visual system
Landor Equestrian brand identity design by TL Design Co – refined equestrian logo and visual system
Landor Equestrian colour palette inspired by the red soil of rural Australia
Landor Equestrian stationery suite
Landor Equestrian brand in use
Equestrian branding system – visual identity design by TL Design Co
Landor Equestrian brand identity design by TL Design Co – refined equestrian logo and visual systemLandor Equestrian brand identity design by TL Design Co – refined equestrian logo and visual system
Landor Equestrian brand in use
Landor Equestrian embroidered shirt, equestrian apparel design
Landor Equestrian embroidered shirt design
Landor Equestrian embroidered riding apparel
Landor Equestrian embroidered cap design
Landor Equestrian branded wristband design
Landor Equestrian website design homepage
Landor Equestrian website design
Landor Equestrian brand identity design by TL Design Co – refined equestrian logo and visual system

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Let's talk about yoursSend enquiry
1300 833 774taryn@tldesignco.au
TL Design Co. acknowledge that we live and work on the lands belonging to the Whadjuk people of the Noongar nation. We pay our respects to the traditional owners and elders of Noongar boodjar and any lands to which we may travel.